Intent-based Marketing – Case Studies, Metrics, and Effective Strategies The proliferation of AI and automation tools has significantly increased the volume and frequency of email outreach and marketing campaigns. While marketers are integrating AI to reach target inboxes efficiently, the surge in automated outbound messages is often seen as a “white noise”—undifferentiated and frequent irrelevant
June 25, 2024
Intent-based Marketing – Case Studies, Metrics, and Effective Strategies
Georg
June 25, 2024 - 9:33 am
June 5, 2024
Bulk Email Deliverability – Gmail and Outlook’s 2024 Guidelines and Enforcements
Bulk Email Deliverability – Gmail and Outlook’s 2024 Guidelines and Enforcements In 2024, 16% of marketing emails failed to reach their intended inboxes. According to EmailToolTester.com, and 15 Email Service Providers (ESPs), an average of 10.5% of these emails landed in spam folders, while the remaining 6% bounced back. While marketers are constantly trying to
Georg
June 5, 2024 - 4:19 pm
March 14, 2024
Deanonymize Website Traffic: Understanding, Benefits, and Implementation with LeadRebel Software
Deanonymize Website Traffic: Understanding, Benefits, and Implementation with LeadRebel Software In the dynamic landscape of online business, understanding visitor behavior and identifying potential leads is crucial for sustainable growth. Deanonymizing website traffic is a process that unveils the identities of companies visiting your website, providing valuable insights into your audience and opening doors for targeted
LeadRebel
March 14, 2024 - 12:15 pm
January 5, 2024
How we reduced the Cost-per-Lead by 87%
How we reduced the Cost-per-Lead by 87% What is Cost-per-Lead and why is this metric important? What is Cost-per-Lead Cost-per-Lead (CPL) is a marketing metric that measures the cost a company incurs per generated lead. A lead is an individual or company that has shown interest in a company’s products or services by, for example,
LeadRebel
January 5, 2024 - 4:59 pm
December 12, 2023
How We Increased Our Leads by 234% in 2023
How We Increased Our Leads by 234% in 2023 The year is coming to an end, and it’s time to summarize the results. We’ve had an outstanding year, achieving significant breakthroughs. Not only have we almost doubled our revenue, but we’ve also moved all KPIs into the deep green zone. However, one improvement stands out,
LeadRebel
December 12, 2023 - 10:03 am
December 9, 2023
Unlocking Synergy: The Power of Website Visitor Recognition and Email Marketing Integration
Unlocking Synergy: The Power of Website Visitor Recognition and Email Marketing Integration In the dynamic and competitive landscape of digital marketing, the integration of website visitor recognition and email marketing emerges as a powerful strategy, offering unparalleled opportunities for personalized engagement and conversion optimization. Let’s delve deeper into the essence of each approach, their symbiotic
LeadRebel
December 9, 2023 - 2:53 pm
November 9, 2023
Signal-Based Marketing and Sales
Signal-Based Marketing and Sales If you are involved in sales, you’ve probably noticed that it has become a bit more challenging in 2023. Conversion rates are declining, previously successful strategies no longer yield the desired results, and customers are paying more attention to their budgets, among other things. For this reason, more and more companies
LeadRebel
November 9, 2023 - 9:13 pm
October 6, 2023
Lead Generation for Software Companies: Strategies and Comprehensive Tools to Drive Growth
Lead Generation for Software Companies: Strategies and Comprehensive Tools to Drive Growth In the ever-evolving landscape of technology, software companies face fierce competition. To stay ahead in the game, these companies need a consistent influx of potential customers or leads. That’s where lead generation comes into play. Lead generation for software companies is the process
LeadRebel
October 6, 2023 - 2:11 pm
September 14, 2023
Mastering B2B Lead Generation with Business Contact Information Databases
Mastering B2B Lead Generation with Business Contact Information Databases Introduction In the dynamic world of B2B marketing and sales, achieving successful lead generation is the linchpin to business growth and profitability. Access to precise, up-to-date contact information is the catalyst for this achievement, and at the heart of it lies Business Contact Information Databases. This
LeadRebel
September 14, 2023 - 3:29 pm
September 11, 2023
Can I See Who Visits My Website? A Comprehensive Guide
Can I See Who Visits My Website? A Comprehensive Guide Introduction The question “Can I see who visits my website?” is a common concern for many website owners and entrepreneurs. It’s understandable because information about the companies visiting a website can be valuable for optimizing online business and gaining a better understanding of potential customers.
LeadRebel
September 11, 2023 - 11:43 am